Health Communication Programming, Planning, and Evaluation

COMM 351

This course provides students with a comprehensive overview of the process involved in the developing effecting health communication programs. Student will explore theoretical frameworks for health communication, learn to conduct needs assessments, define program objectives, select appropriate communication channels, and strategies, develop persuasive messages, and evaluate program outcomes. Emphasis will be placed on ethical considerations and culturally competent approaches to health care. Prerequisite: COMM 330 Introduction to Health Communication.

COMM351 is a 3 credit course.

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More information on COMM351

Please contact the registrar or your Bethany academic advisor with questions about this course or how it might fit into your academic plan. Note that not all courses are offered every semester. Course information as it is printed in the official Academic Catalog takes precedence over this listing.