Public Relations and Advertising

COMM 375

Students explore the history and functions of public relations and advertising in the business and non-profit sectors, focusing on roles in organizational settings, audience analysis, public opinion, media relations, and writing and budgeting principles. BUSN 431 may be taken as a substitute course.

COMM375 is a 3 credit course.

Explore Communication Courses at BLC

COMM 102Journalism Practicum, Newspaper
COMM 103Journalism Practicum, Yearbook
COMM 105Journalism Practicum Broadcast, Journalism
COMM 111Fundamentals of Speech
COMM 115Competitive Speaking
COMM 201Photojournalism Practicum
COMM 212Interpersonal Communication
COMM 215Competetive Debate
COMM 230Argument and Advocacy
COMM 240Introduction to Mass Media
COMM 301Advanced Photojournalism Practicum
COMM 302Advanced Journalism Practicum Newspaper
COMM 303Advanced Journalism Practicum, Yearbook
COMM 305Advanced Journalism Practicum, Broadcasting
COMM 315Advanced Competitive Speaking
COMM 318Small Group Communication
COMM 325Processes of Criticism
COMM 330Introduction to Health Communication
COMM 333Screenwriting
COMM 340Rhetorical Traditions
COMM 350Nonverbal Communication
COMM 360Visual Communication
COMM 362Social Media Communication
COMM 365Images on Film
COMM 370Organizational Communication
COMM 375Public Relations and Advertising
COMM 380Journalism
COMM 385Law and Ethics in Media
COMM 389Intercultural Communication
COMM 430Health Communication Theory and Research
COMM 440Communication Theory
COMM 460Topics in Visual Communication
COMM 470Performing for the Camera
COMM 475Media Ecology
COMM 480Topics in Communication
COMM 489International Study Tour
COMM 499Communication Internship

More information on COMM375

Please contact the registrar or your Bethany academic advisor with questions about this course or how it might fit into your academic plan. Note that not all courses are offered every semester. Course information as it is printed in the official Academic Catalog takes precedence over this listing.